You have your audience identified. You’re ready to send them a high impact direct marketing campaign...except, well… First you have to figure out what that campaign is. If this feels daunting, fear not!

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M@rk3ting

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Nov

Marketing

Business

Nov

What is a Direct Marketing Campaign?

Jaycen Thorgeirson

Before you can build an effective direct marketing campaign, it's important to understand what exactly a direct marketing campaign is.

B2B Marketing Trends to Pay Attention to Going Into 2022

Jaycen Thorgeirson

We're looking back at B2B marketing buyer trends in 2021. Breaking down the data to find out what it reveals about B2B marketing in the new year.

13 Examples of Direct Mail Fundraising That Worked for Nonprofits

Jaycen Thorgeirson

This week we’re sharing 13 Direct Mail Examples that use these best practices with great results. Use these for inspiration in your next direct mail fundraising campaign!

Direct Mail Fundraising Best Practices for Nonprofits to Maximize Engagement and ROI

Jaycen Thorgeirson

Fundraising is critical for nonprofits, but direct mail campaigns can often fall flat. Implement these three points in your direct mail fundraising campaign for a more effective campaigns with higher returns.

Is Direct Mail Fundraising Effective for Nonprofits in 2021?

Jaycen Thorgeirson

As a nonprofit, every dollar you spend has to count. When it comes to marketing, you’ve likely considered direct mail, and wondered: is it still worth it in 2021? We think so, and here's why.

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